Vendor pricing · verified September 2026
What DoorDash Online Ordering costs
Online Ordering by DoorDash, also called Storefront, is DoorDash's direct-ordering product for a restaurant's own website. Per DoorDash's learning center, orders through it carry 0% commission and standard payment processing of 2.9% + $0.30 per order, with no signup, subscription or monthly fee. That makes it a different animal from the Marketplace plans, which take 15%, 25% or 30% of delivery orders.
Figures from merchants.doordash.com's learning center and pricing pages, read September 2026.
Storefront against the Marketplace, on a $40 order
The commission difference is the whole story. A $40 order through Storefront costs $1.46 in processing; the same order through the Plus Marketplace plan costs $10.00, and DoorDash's marketplace commission already includes processing. Delivery on Storefront orders, if you want DoorDash to drive, is a separate per-delivery charge.
| Channel | Commission | Processing | Cost on $40 | Monthly |
|---|---|---|---|---|
| DoorDash Storefront (own site) | 0% | 2.9% + 30¢ | $1.46 | $0 |
| DoorDash Marketplace Basic, delivery | 15% | included | $6.00 | $0 |
| DoorDash Marketplace Plus, delivery | 25% | included | $10.00 | $0 |
| Your own site on Ginger Direct | $1 fee paid by the guest | as low as 2% + 5¢ | about $0.85 | $0 |
Ginger's row is interchange-plus and depends on card mix; DoorDash's 2.9% + 30¢ is a flat published rate. Both are restaurant-paid processing; Ginger's $1 is paid by the guest.
What Storefront does and does not do
Storefront takes orders on your website and, per DoorDash, sends them into the DoorDash tablet or an integrated POS. It does not list you in the DoorDash app; that is the Marketplace, with its commission. Restaurants commonly run both: the Marketplace for discovery and a direct channel for repeat guests.
Frequently asked questions
Does DoorDash Storefront charge commission?
No. Per DoorDash's learning center, Online Ordering by DoorDash carries 0% commission on orders placed through the restaurant's own website, with standard payment processing of 2.9% + $0.30 per order and no monthly or signup fee. Verified September 2026.
What does a $40 order cost through DoorDash Storefront?
$1.46 in payment processing at 2.9% + 30¢, and no commission. The same order through the DoorDash Marketplace Plus plan costs $10.00 at 25%.
Does Storefront put my restaurant in the DoorDash app?
No. Storefront handles orders from your own website. Appearing in the DoorDash app is the Marketplace, which charges 15% to 30% commission on delivery orders.
Is there a monthly fee for DoorDash Online Ordering?
No. DoorDash states no signup, subscription or monthly fee for Online Ordering; the only charge is 2.9% + 30¢ payment processing per order.
How does DoorDash Storefront compare with Ginger Direct?
Both are own-site ordering with no monthly fee. Storefront's cost to the restaurant is 2.9% + 30¢ per order, $1.46 on $40. Ginger Direct's cost to the restaurant is card processing as low as 2% + 5¢, about $0.85 on $40, with a $1 per-order fee paid by the guest, and orders print to the printers you already own.
Compare it against a system with no monthly fee
Ginger is $0 a month with online ordering, no contract, interchange-plus processing as low as 2% + 5¢, and the Box, up to two printers and a card terminal included for restaurants over $40,000 a month in card volume. The live demo opens in your browser with no signup.