Vendor pricing · verified September 2026
UpMenu pricing in 2026
UpMenu prices by module rather than by plan. Web Ordering is $49 a month for up to 75 orders, $89 for up to 210, or $169 for unlimited, per location, and is commission-free. A branded mobile app is $49 a location. Marketplace integrations are $9, a driver app $14 per driver, a website $1, reservations $9, loyalty $19, marketing $9 plus $0.08 per SMS and $0.02 per email, tableside ordering $19 and third-party delivery $40, all per location per month. There are no contracts or setup fees and a 7-day free trial.
Figures from upmenu.com/pricing, read September 2026. UpMenu does not publish a payment processing rate; that depends on the processor you connect.
The modules and what they cost
UpMenu prices by module rather than by tier, which makes it one of the easier platforms to cost out in advance. Web ordering is $49, $89 or $169 a month depending on order volume, the branded app is $49, and individual add-ons run from $1 to $40 each. There are no contracts.
The modular structure cuts both ways. A restaurant that wants only an ordering page pays genuinely little. A restaurant that wants ordering, an app, loyalty and a couple of marketing modules assembles a bill that no single number on the pricing page predicts, which is the trade-off you accept for not being pushed into a tier you half-need.
| Module | Price per location per month | Notes |
|---|---|---|
| Web Ordering | $49 / 75 orders; $89 / 210; $169 / unlimited | commission-free storefront |
| Mobile App | $49 | branded iOS and Android |
| Marketplace Integrations | $9 | Uber Eats, DoorDash and others into one screen |
| Driver App | $14 per driver | GPS tracking |
| Website / Reservations / Loyalty | $1 / $9 / $19 | |
| Marketing | $9 + $0.08/SMS + $0.02/email | |
| Tableside / Delivery services | $19 / $40 | third-party couriers for delivery |
| POS | $29/station, coming soon |
A restaurant taking 200 online orders a month with a website, loyalty and marketing pays $89 + $1 + $19 + $9 = $118 a month before messaging and processing.
Costing it out honestly
Take the middle web-ordering tier at $89 plus the app at $49 and you are at $138 a month, or $1,656 a year, before add-ons and before payment processing, which UpMenu does not publish because it depends on the processor you connect.
The volume-based tiering is the thing to watch over time: growing into the next tier is a price increase that arrives because the business improved. Ask where the thresholds sit, so the jump is something you plan for rather than discover on an invoice.
Against a per-order model
UpMenu's cost is fixed per month and steps up with volume; Ginger Direct's is $1 per order paid by the guest, with the restaurant paying processing only. At 75 orders a month UpMenu is $49 to the restaurant; at 210 it is $89; above that $169. Ginger Direct is $0 to the restaurant at any volume, and the guest pays $1 per order.
Frequently asked questions
How much does UpMenu cost per month?
It depends on modules. Web Ordering is $49 a month for up to 75 orders, $89 for up to 210 or $169 for unlimited, per location; a mobile app is $49; smaller modules run $1 to $40. There are no contracts or setup fees. Verified September 2026 from upmenu.com/pricing.
Is UpMenu commission-free?
Yes on its web ordering module, which UpMenu describes as a commission-free online storefront. The cost is the fixed monthly module fee, which steps up with order volume.
Does UpMenu require a contract?
No. UpMenu's pricing page states monthly billing, cancel anytime, no contracts and no setup fees, with a 7-day free trial that does not require a card.
Does UpMenu include a POS?
Not yet. UpMenu lists a POS at $29 per station per month as coming soon, and POS integrations with existing systems as free.
How does UpMenu compare with Ginger Direct?
UpMenu charges the restaurant a fixed monthly fee that rises with volume, $49 to $169 for web ordering alone. Ginger Direct charges the restaurant nothing monthly; the guest pays $1 per order and the restaurant pays card processing as low as 2% + 5¢, with orders printing to the printers it already owns.
Compare it against a system with no monthly fee
Ginger is $0 a month with online ordering, no contract, interchange-plus processing as low as 2% + 5¢, and the Box, up to two printers and a card terminal included for restaurants over $40,000 a month in card volume. The live demo opens in your browser with no signup.